What is the commercialization process?

Commercialization is the process of bringing new products or services to market. The broader act of commercialization entails production, distribution, marketing, sales, customer support, and other key functions critical to achieving the commercial success of the new product or service.

What is commercialization innovation?

Our definition of commercialization of innovations has three attributes: recognizing a market for an innovation; developing and manufacturing it into a product; and. selling/distributing the product.

What are the types of technology transfer?

Forms of Technology Transfer

• Scientific Dissemination – Sharing information with interested parties in government, industry, or academia.
• Direct Application – Putting knowledge to work directly in the programs of the DOT or other agencies.

What does it mean to do technology commercialization?

“Technology commercialization is the process of converting ideas into businesses and consequentially, jobs,” says Shad Sleeth, assistant director of Bradley University’s Technology Commercialization Center (BTCC).

What is the purpose of Technology Commercialization at UC Davis?

The core mission of UC Davis is to generate, advance, disseminate and apply knowledge. Technology commercialization plays a key role in accomplishing this goal, often leading to new products, services and startup companies that have a transformative impact on society.

What are the options for technology commercialization in Michigan?

Options typically grant exclusive rights for a limited time frame to allow the partners a chance to evaluate the available opportunity and move forward with preliminary commercialization steps. Allows access to technology by a sole licensee and can be provided to either an established company or a startup company.

What was the importance of commercialization in the 1980s?

Just as quality and manufacturing excellence were key to competitiveness in the 1980s, superior commercialization of technology will be crucial in the 1990s. In the coming decade, businesses will rise and fall depending on whether they discipline their commercialization efforts.