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How much did Reebok Pumps cost in 1989?

How much did Reebok Pumps cost in 1989?

The Pump was released on Nov. 24, 1989 at $170, the highest-priced sneaker on the market by about $70, Fireman said. From conception to market, the Pump took a year — unheard of in the sneaker market at that time — to create. Despite the price, the Pump became a hit.

How much were Reebok Pumps in the 90s?

The Reebok Pumps were a pop culture phenomenon even before they went on sale in November of 1989. They were famously and controversially expensive—$170 at launch, an outlandish figure that led to a moral panic in the nation’s newspapers.

Did Reebok Pumps do anything?

According to the Reebok Archive, THE PUMP technology featured inflatable chambers fitted within the shoe which enabled the wearer to create a custom fit by either inflating or deflating the areas of the shoe around the ankle and full foot giving stability and support.

What was the first Reebok Pump?

The Reebok Pump is a line of athletic shoes that was first released on November 24, 1989 by Reebok….Reebok Pump.

A modern line of Reebok Pump shoes
Website reebok.com/pump

When did the first Reebok Pump come out?

The original Reebok Pump. Reebok Pump 1989. In 1988, Design Continuum, an industrial design firm, partnered with Reebok to design a shoe that used inflatable chambers that pump-up for a custom fit, the Reebok Pump.

When did the Reebok court victory pump come out?

On November 24, 1989, the first Reebok Pump was released. That month, Dominique Wilkins was featured on a television commercial introducing the Reebok Pump. Reebok released the Omni Zone, Twilight Zone and the SXT Pump in 1990. That year, Michael Chang’s Court Victory Pumps was launched.

Who is the guy in the Reebok Pump commercial?

That month, Dominique Wilkins was featured on a television commercial introducing the Reebok Pump. Reebok released the Omni Zone, Twilight Zone and the SXT Pump in 1990.

What was the impact of the Reebok air pressure pump?

Parents were furious, complaining the ad was morbid; CBS only aired it once before banning it. But the damage to the competition was done. By the end of 1990, Nike was expecting to sell just $10 million of Air Pressure inventory; Reebok had logged $500 million with their Pump innovation.