How do I get more customers to my convenience store?

How to Increase Convenience Store Sales

1. Optimize Signage. As we mentioned above, the very first challenge you must overcome in order to increase sales is to get customers in the door.
2. Offer Unique Discounts and Promotions.
3. Offer a Loyalty Program.
4. Optimize Store Layout.
5. Sell a Variety of Popular Products.

How do I advertise my convenience store?

Here are the top 27 convenience store marketing tips from the pros.

1. Use Point-of-Sale Software.
2. Offer a Wider Variety of Products.
3. Get Return Customers with Value Pricing and Wide Selection.
4. Build Your Brand.
5. Make Sure Your Store Shows up in Local Search Results.
6. Offer Food Truck Staples in Your Store.

What do customers want from a convenience store?

Whether they would save money, consumers want to feel like they found a “deal” or “did something” about the price they paid. When deciding which convenience store to visit, frequent shoppers value the in- store offer on food and other merchandise, great customer service and friendly staff and loyalty programs.

How do I make my convenience store attractive?

Seven Killer Ideas That’ll Attract Customers to Your Convenience Store

1. Aim for the Stars.
2. Be Active on Facebook.
3. Implement a Digital Loyalty Program.
4. Focus on Word-of-Mouth Marketing.
5. Run Contests.
6. Get Involved in the Community.
7. Love What You Do.

Are convenience stores profitable?

Generally, convenience stores are profitable propositions, with average gross profit margins upwards of $450,000. Profitable ventures may result in an opportunity to open other locations within a city or area, increasing your potential profits that much more.

What do convenience stores sell most of?

10 Most Popular Convenience Store Items

1. Tobacco Products.
2. Beer and Wine.
3. Lottery Tickets.
4. Non-Alcoholic Beverages.
5. Gas and Automotive Supplies.
6. Packaged Snacks and Candy.
7. Over-the-Counter Medication.
8. Hot Food.

Who is the target market for convenience stores?

Health consumers want food and drinks that support a healthy lifestyle. Value cluster consumers make up the greatest share of c-store shoppers (43.25 percent), followed by Price (26.4 percent), Convenience (16.8 percent) and Health (13.55 percent).

What do convenience stores sell?

A convenience store is a small retail business that stocks a range of everyday items such as snack foods, soft drinks, groceries, confectionery, tobacco products, over-the-counter drugs, toiletries, newspapers, and magazines.

How do I start a small convenience store?

10 Tips to Help You Run a Successful Convenience Store

1. Keep Bathrooms Spotless.
2. Illuminate the Forecourt.
3. Manage Your Inventory and Offer More Products.
4. Keep it Organized.
5. Increase Interior Visibility for Your Cashiers.
6. Hire and Reward Attentive Staff.
7. Try Testing New Products.
8. Clean the Soda Fountain and Food Areas.

Are small convenience stores profitable?

In 2018, 153,237 convenience stores reported to be operating in the US. These stores have generated $616.3 billion in total, which translates to $4 million per store annually. But that is really not the actual profit that an average convenience store makes. This translates to healthy profit for a small business.

How to be successful in convenience store marketing?

How much successful you are in your Convenience Store Marketing, will get revealed by the customer reviews on Google, Instagram, or Facebook. Always you will get the positive ones, but be calm and composed in every comment. Try to sort out the customer’s issue as soon as possible.

How to attract more customers to your store?

When you’re seeking marketing strategies to help you attract more customers to your shop, consider these points of friction.

What can I add to my convenience store?

You can also expand your existing convenience store to include new products and services. With growing demand for fresh food products several convenience stores have expanded their operations to start ready to eat food items like sandwiches, burgers, salads, soups as takeaway items.

Who are the most frequent convenience store customers?

Not only are frequent customers driving more, the type of driving they do also differs from that of rare shoppers. Most frequent customers (85%) are more likely to be driving for work, school or other mandatory commitments either all, most or some of the time, while only 13% say they drive a few miles per day for such commitments.