Why is newspaper circulation on the decline?

Print sales for the UK’s biggest national newspapers slumped by as much as 39% last month, as the coronavirus lockdown shut high streets and kept the nation at home. The Financial Times and the i newspaper reported the biggest decline in circulation, down 39% and 38%, respectively.

What does circulation mean in newspaper?

Circulation is a count of how many copies of a particular publication are distributed. Circulation audits are provided by the Audit Bureau of Circulations (ABC). Readership is an estimate of how many readers a publication has.

What is death of print?

The death of print media affects more than quick media outlets and Fake News Awards as well. It affects printing presses who have remained in families for generations. It can also destroy small, local papers who may not have a strong following online.

What is happening to daily newspaper circulation?

Within this total circulation figure, weekday print circulation decreased 19% and Sunday print circulation decreased 14%. Digital circulation is more difficult to gauge. Using only the AAM data, digital circulation in 2020 is projected to have risen sharply, with weekday up 27% and Sunday up 26%.

Is there a decline in newspaper circulation in the UK?

Since the 1950s, there has been a gradual decline in newspaper sales. The availability of multimedia news platforms has accelerated this decline in the 21st century, and by the close of 2014, no UK daily or Sunday newspaper had a circulation exceeding two million. The overall circulation of newspapers declined by 6.6% in 2014–15.

Is there a decline in circulation on Sundays?

(Sunday circulation also fell 8%.) The overall decline includes a 10% decrease in weekday print circulation (9% for Sundays) and a 1% decline in weekday digital circulation (1% rise for Sundays).

When did the number of newspapers in the US decline?

A 2015 report from the Brookings Institution shows that the number of newspapers per hundred million population fell from 1,200 (in 1945) to 400 in 2014. Over that same period, circulation per capita declined from 35 percent in the mid-1940s to under 15 percent.

Is there circulation growth in the newspaper industry?

But these gains did not translate into circulation growth for the industry overall. A Pew Research Center analysis of data from AAM shows that total weekday circulation for U.S. daily newspapers – both print and digital – fell 8% in 2016, marking the 28th consecutive year of declines.