What is image alt tag optimization?

Alt text for images – or alternative text – is the hidden text descriptor of an image and appears for the image if the page isn’t loading or a screen reader software is being used. You can help your pages and images rank by making sure your images are fully optimized, including alt text.

How do you write a good alt tag?

Tips for writing ‘good’ alt text

1. Be specific, and succinct. Describe the content of the image without editorialising.
2. Never start with “Image of …” or “Picture of …”
3. Use keywords sparingly.
4. Include text that’s part of the image.
5. Don’t repeat yourself.
6. Don’t add alt text to ‘decorative’ images.

How do I write an Alt tag for SEO?

Here are a few important keys to writing effective image alt text: Describe the image, and be specific. Use both the image’s subject and context to guide you. Add context that relates to the topic of the page.

How to use alt text for image optimization?

Alt text is an important part of image optimization for on-page SEO. This guide will teach you exactly how to use alt text to optimize all your images. Today, we’re going to talk about image alt text optimization (or image alt tag optimization, what some would call “image SEO”).

Why are image alt tags good for SEO?

Image ALT tags are also good for search engine optimization (SEO). Image ALT tags help search engines associate images with a web page ‘s content so they can not only understand them, but also properly index them in their search results pages. Search engine crawlers may be able to pick out basic image colors and shapes, but not much more.

When do you put an alt tag on an image?

Then the “Why” and “How” will convince you that an image and its “ALT” tag go hand-in-hand. If you add an image to a website, you should add an ALT tag too. First, the word ALT tag is commonly used, though the correct terminology is alt text, alt attribute or alt description.

What are the Alt and title attributes of an image?

What are alt attributes and title attributes? This is a complete HTML image tag: The alt and title attributes of an image are commonly referred to as alt tag or alt text and title tag – even though they’re not technically tags. The alt text describes what’s on the image and the function of the image on the page.