How do I add UTM to Google Analytics?

How to use UTM tracking codes

1. Install Google Analytics on your website.
2. Visit Google’s free Campaign URL Builder page.
3. Insert the website URL and campaign information.
4. Create a unique UTM tracking code (aka campaign URL) for every ad or link.
5. Use the UTM tracking codes in your marketing campaigns.

What is custom campaign?

When you’re creating a custom campaign, you can manually set a referral source, a marketing medium and name your campaign, among other things. In Google Analytics you’ll be able to see where people came from and even exactly what link or banner they clicked to get there.

How do you create a UTM?

How to Build UTM Codes in HubSpot

1. Navigate to your Analytics Tools.
2. Open the Tracking URL Builder.
3. Open the Tracking URL form to create a new UTM code.
4. Fill in each attribute of your UTM code and click “Create.”
5. Use the shortened link in your marketing campaign.
6. Measure your success.

Where is UTM in Google Analytics?

Google Analytics UTM campaign parameters can be found in the Reports section under Acquisition>Campaigns>All campaigns. Just log into your Google Analytics platform and scroll down to your Acquisition Section.

How to create Custom URLs for Google Analytics?

If you are advertising an iOS app, use the iOS Campaign Tracking URL Builder. Otherwise, you should use the Google Analytics Campaign URL Builder. If you want to set up your custom campaigns manually, make sure you separate the parameters from the URL with a question mark. List the parameters and values as pairs separated by an equal sign.

How to track your marketing campaign in Google Analytics?

For more help on this step, read how to properly connect Google Analytics to MonsterInsights. To track your marketing campaigns, you need to build a custom campaign URL with UTM codes. Navigate to Insights » Tools and then go to the URL Builder tab. In the URL builder, enter your website URL and other campaign details.

How to track URL builder campaigns in analytics?

Google URL Builder: How to Track Campaigns in Analytics. You’re ready to start a marketing campaign; a newsletter, social or some paid campaign. Your main goal is to drive traffic back to your website, convert that traffic into leads, and those leads into customers.

How to collect campaign data with Custom URLs?

When a user clicks a referral link, the parameters you add are sent to Analytics, and the related data is available in the Campaigns reports. utm_source: Identify the advertiser, site, publication, etc. that is sending traffic to your property, for example: google, newsletter4, billboard.