How old is the hump day commercial?

But US insurance company GEICO has a very special reason to celebrate ‘hump day’. Their ad ‘Hump Day’ has enjoyed extraordinary success since its launch back on May 22, attracting more than 1.62 million shares and 5.3 million views – a very high share rate of around 17%.

What commercial was hump day?

“Hump Day” Geico commercial: Creators dish on ad’s success, its development. (CBS News) Wednesday is long known as “hump day,” the middle of the normal work week. But now, “hump day” could be forever linked to a wildly popular commercial by the insurance company Geico.

What was the commercial with the camel in it?

Geico Hump Day commercial
The wildly popular commercial was called the Geico Hump Day commercial and as people across the world we’re going through their Wednesday chores on, December 9, many took to Twitter to remind the rest that it was indeed Hump Day.

Who is the hump day camel?

Chris Sullivan
Despite being well-known for his role as Toby on “This Is Us,” Chris Sullivan also lends his voice to the “hump day” camel in Geico commercials.

What is the most popular Geico commercial?

The ‘Hump Day’ commercial may be one of GEICO’s most popular ones to date. Everyone remembers the ad that made the camel a star. This, hands down, wins as one of those novel ad campaigns that truly transcends the test of time.

When did the camel commercial come out?

A: That commercial, which began airing in May of 2013, features a live camel, whose name is Caleb. reporter Michelle Miller about the development of the ad and their experiences with Caleb. Molly Souter, executive producer of the ad, said, “We were impressed by his swagger. He has a natural swagger.”

When was hump day invented?

1960s
Hump day is an idiom that means Wednesday, a day of the week. The term hump day first appeared in the 1960s in North America, most probably in business offices. Hump day is based on the idea that the work week is a mountain one must climb. The general office work week is Monday through Friday, consisting of five days.

How did Hump Day originate?

Hump day is an idiom that means Wednesday, a day of the week. The term hump day first appeared in the 1960s in North America, most probably in business offices. Hump day is based on the idea that the work week is a mountain one must climb. This puts Wednesday in the middle, or at the peak or hump of the work week.

Who created the hump day commercial?

The ad is the brainchild of Sean Riley, creative director at The Martin Agency, one of the country’s largest advertising firms. The commercial was produced by Molly Souter. Oh, and one more little bit of hump day trivia. The Geico camel has an official name!

Who does Geico commercial?

Did You Know That Tasha From the New Geico Commercial Is Really Georgia State’s Nicci Carr?

Who named Hump Day?

In the 1945 John Steinbeck novel Sweet Thursday, the titular day is preceded by “Lousy Wednesday”. Wednesday is sometimes informally referred to as “hump day” in North America, a reference to the fact that Wednesday is the middle day—or “hump”—of a typical work week.